We need to get better at measuring our results to establish ourselves as thought leaders at our organizations. But we understand that measurement can be a big challenge for many communicators. This ebook we wrote with experts at Brilliant Ink is a definitive guide to internal comms measurement.

In this guide, you will learn:

• How to create SMART goals
• How to write great survey questions
• What mobile app data to track
• How to conduct a content analysis
• Best practices for presenting your results & creating data visualizations
• How to tell the story in your data